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Engaging Customers AND Impacting The Bottom Line: Yes, You Can

Wednesday Nov 13, 2013 Presented by Energy Central
Virtual Event

The analytics movement is now a reality in the utility industry, and nowhere is this more impactful than in helping utility leaders better engage and manage their valuable customer relationships. This webcast will include both the concept and the actual practice of how the use of advanced analytics is transforming how a utility engages its customers to drive a desired outcomes.

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(Note: Members only – not a Member? – Join Now!)
 

Event Information

Location: Virtual Event,
Venue: Your Office
Event Price: 0.00 (US)

Organizer Information

Energy Central
Contact Name: Energy Central
Phone: 303-782-5510
 

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The analytics movement is now a reality in the utility industry, and nowhere is this more impactful than in helping utility leaders better engage and manage their valuable customer relationships. This webcast will include both the concept and the actual practice of how the use of advanced analytics is transforming how a utility engages its customers to drive a desired outcomes. Specifically, this webinar will discuss The Metropolitan Sewer District of St. Louis’s innovative debt collection program which combines proactive phone calls with predictive analytics, and the impressive results that have been produced and measured.

Utility leaders have been struggling with credit and collections challenges for decades. While there have been some incremental improvements in the ability to collect a higher percentage of “bad debt” over recent years, utility’s now have analytics-based tools that are truly game-changers that are providing a relatively fast bottom line improvement, potentially improving bad debt collection by 100%+ from historic trends.

Join us to hear a high-level view of how the new “data-rich” operating environment afforded by both smart meter data and third-party data can, and does, drastically change/improve credit and collection operations. A real-world example will also be presented. Additionally:

- How to create a tailored, targeted customer engagement strategy
- Approach to building and testing predictive models for debt collection

The Panel:

- Mike Smith, Vice President, UAI, Moderator
- Michelle Vinson, AR Manager, Metro St. Louis Sewer District
- Micah DeHenau, Director - Analytics and Consulting Service, Vertex Business Services
- Robert Stephan, Chief Data Scientist, Vertex Business Services

Click here to view this replay now.